Your launch is next week — what's actually broken?
Get a brutally honest pre-launch roast of your landing page. Hero clarity, value prop, CTA, social proof, mobile, and trust signals — scored and fixed before your traffic finds the cracks.
The 3 things that kill conversion
A hero that doesn't say what you do
If a stranger needs more than 5 seconds to figure out what you sell, you've already lost them. We score hero clarity first.
A CTA that competes with itself
Three primary buttons above the fold. Vague labels. No urgency. We flag every CTA decision that splits attention.
Trust signals that aren't there
No real names, no logos, no specifics. Visitors don't believe vague claims. We tell you exactly what's missing.
When to roast your landing page
Before a launch or campaign
Run a roast 48 hours before traffic arrives. Catch the obvious things you're now blind to.
After a copy or design change
Rewrote your hero? Re-roast and watch the conversion-related scores move (or not).
When conversion drops
Get a fast second opinion before you blow budget on heatmaps or hire a CRO consultant.
Frequently asked questions
- How is this different from the website roast?
- Same engine, different framing. The landing-page roast leans on conversion, hero clarity, CTA, and trust — plus the standard SEO/perf/accessibility scores.
- Will my landing page be public on the leaderboard?
- Free roasts go on the public leaderboard. If you're pre-launch and don't want that, subscribe to keep your roasts private.
- Can I roast a staging URL?
- Only if it's publicly reachable. Basic-auth or VPN-protected staging URLs won't work — use a temporary public preview deploy.
- How long does a roast take?
- Under 60 seconds. Fast enough to roast, edit, re-roast in one sitting.
Ready to get roasted?
Start your free 14-day trial. No credit card required. Get your first roast in under 60 seconds.
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